For those of us who can't afford 7 jeans and most of us who don't know what the Hell COOGI jeans are your in luck. Sears has teamed up with the hip-hop veteran to launch a brand called LL Cool J for Sears. The collection of casual wear for juniors, young men's, girls' and boys' will roll out to 450 of Sears' 900 stores in September and could generate as much as $100 million to $150 million in its first year, sources said.
"We know this [urban] AKA BLACK HA HA!! customer is in the store, but it's a customer we weren't reaching
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HOUSE OF GLITZ: I GUESS? ..This will be affordable but honestly who shops at SEARS for clothes??...OH YEA..."THE OTHERS"!!
For those of us who can't afford 7 jeans and most of us who don't know what the Hell COOGI jeans are your in luck. Sears has teamed up with the hip-hop veteran to launch a brand called LL Cool J for Sears. The collection of casual wear for juniors, young men's, girls' and boys' will roll out to 450 of Sears' 900 stores in September and could generate as much as $100 million to $150 million in its first year, sources said.
