JAY Z, BEYONCÉ, RIHANNA, KANYE WEST, & NICKI MINAJ UNITE TO LAUNCH TIDAL

The rich get richer! Jay Z is ready to make waves. The Roc Nation mogul officially announced the launch of TIDAL, the first-ever artist-owned global music entertainment platform, during a star-studded press conference in New York on Monday.

An impressive lineup of artists came together on one stage including Alicia Keys, Arcade Fire, Beyoncé, Daft Punk, Jack White, Jason Aldean, Chris Martin, Calvin Harris, J. Cole, Jay Z, Kanye West, deadmau5, Madonna, Nicki Minaj, Rihanna, and Usher. Each is considered a founding member and has an equity stake in the streaming company.

 

Keys got on the mic to address the crowd. “We come together before you on this day, March 30, 2015 with one voice in unity in the hopes that today will be another one of those moments in time, a moment that will forever change the course of music history,” said the R&B singer.

“Our goal is simple. We want to create a better service and a better experience for both fans and artists. And that is our promise to the world. Our mission goes beyond commerce. It goes beyond technology. Our intent is to preserve music’s importance in our lives.”